Lasciatemi divertire

Cheerful identity for a brand new business run by a caring mum.

Lasciatemi divertire is the new way to entertain your kids. It is a small business run by a loving mum who will make your kids parties a moment of fun and learning time. The parties are held by Bilolù, a cheerful and creative character with pink shocking hair who entertain her little friends by stimulating their creativity with educational creative workshops and activities. 

The client was in lack of a visual identity and it came to me to talk about all her ideas. After the briefing we decided to focus the communication on the character of Bilolù and the Aldo Palazzeschi’s poetry “Lasciatemi divertire” that inspires the naming of the business. I designed the logo, a playful watercolor pattern for the IG highlights and the watercolor illustration of Bilolù. The logo is clearly a graphic representation of the Bilolù’s look.

Moreover we created the Bilolù bag, a handmade package to enjoy the kids party at home with creative activities also during the hard times of quarantine and coronavirus.

Client: Lasciatemi divertire
Sector: Kids entertainment
Services: Branding ⋅ Graphic design ⋅ Digital design