CON AMORE

Digital ADV campaign for Gioielleria Colombo.

With over 75 years of experience, Gioielleria Colombo offers high quality and professional assistance in the sales of jewelry. For the Valentine’s day, Colombo wanted to promote its new partnership with Pasquale Bruni and its offerings.

Shifting the focus of the mere sales objectives, Con Amore tells the identity of the boutique by focusing on the values that the reality wants to convey to its customers.

We proposed a digital campaign aimed to convey the importance of the love hidden in every small gesture and detail, highlighting the passionate and careful work of the Gioielleria Colombo staff in handling each piece of jewelry. The visual concept of the campaign, which features Pasquale Bruni’s Figlia dei Fiori collection, highlights the sophistication and care that the boutique dedicates to the ring, becoming a metaphor to tell the story of the love that Gioielleria Colombo dedicates to its customers.

Client: Gioielleria Colombo
Sector: Luxury
Services: Art direction, graphic design, videomaking
Year: 2024

Designed at Tramite s.r.l.